PAUL MATADEEN SPECIALIZES IN ADDING COMPELLING AND CATCHY VIDEOS TO YOUR WEBSITE -- MAKING *YOU* THE GO-TO LOCAL SOURCE IN YOUR INDUSTRY *EXPANDING* AND *RE-ENFORCING* YOUR CLIENT BASE!
YOUR CAMPAIGN: THE STORY OF THE DAY
Paul Matadeen has worked in multiple daily news operations, and has attended leading conferences discussing the future of the news media.
Matadeen knows that the way to get publicity for your campaign is to utilize a multi-platform strategy that utilizes current events and a 'web first' mentality to incorporate your message as the top story.
On the web, Matadeen will work to ensure your website has an adequate and searchable content management system, which will allow your communications people the opportunity to post press releases and updates immediate (we are also able to handle these from the idea stage, if you'd like). Once these pushes are on the web, Paul will review the big stories at a local and national level and contact reporters and assignment editors (often utilizing personal communication, like via cell phone) to pitch to them the timely relevance of your campaign, and how your organization could contribute to their 'day of' reports.
Paul does not aim to manipulate news, he simply wants to connect logical sources with logical reports. The great thing is: those connections happen everyday.
(contact Paul now)
Paul's Website Examples