SOCIAL MEDIA MANAGEMENT
The list goes on and on: Twitter, Linked In, Facebook, Vimeo, You Tube, Digg, etc, etc.
The truth is, social media can be a valuable asset to your company's message, but every company must have both a strategic plan to use social media, and a means to implement it.
Paul Matadeen is constantly in communication with some of the nation's leading social media experts to understand the strengths and weaknesses of each platform. Through this analysis, Matadeen can work with you to come up with a step by step plan as to how to effectively communicate on each platform (Paul can also help with implementing these strategies first-hand), while managing them in a way that is time efficient.
Social media must be driven by content that is available on your organization's website, so as a first step, Matadeen will work to ensure that your company's website has an infrastructure that can be updated daily with the goals and accomplishment of your organization. He will also work with national and local media to incorporate your message, product, and services into 'the news of the day' when relevant.
This will give you more to talk about on social media than your great cup of Starbucks coffee!